{
  "title": "CRM Statistics 2026: Market Share, Adoption, Vendor Revenue and AI",
  "url": "https://statisticsglobal.org/crm-statistics/",
  "updated": "2026-11-03",
  "licence": "https://statisticsglobal.org/data-licence/",
  "attribution": "Source: [publisher] via StatisticsGlobal (https://statisticsglobal.org/crm-statistics/)",
  "statistics": [
    {
      "id": "crm-idc-sf-share-2025",
      "sentence": "Salesforce held 20.0% of the worldwide CRM software market in 2025, the largest share of any vendor, according to IDC.",
      "value": 20,
      "unit": "%",
      "place": "Worldwide",
      "data_year": "2025",
      "source_type": "Research",
      "publisher": "IDC (via Salesforce)",
      "source_title": "Salesforce ranked #1 CRM provider for 13th consecutive year (IDC Worldwide Semiannual Software Tracker, April 2026)",
      "source_url": "https://www.salesforce.com/news/stories/idc-crm-market-share-ranking-2026/",
      "source_published": "4 June 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/salesforce/idc-crm-ranking-2026-2026-11-03.csv",
      "sample": "IDC Worldwide Semiannual Software Tracker, as reported by Salesforce. Share of worldwide CRM software revenue. The underlying IDC tracker is paid; only the Salesforce figures are public.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-idc-sf-share-2025"
    },
    {
      "id": "crm-idc-sf-share-change-2025",
      "sentence": "Salesforce lost 1.7 percentage points of worldwide CRM market share between 2023 and 2025, falling from 21.7% to 20.0%, calculated by StatisticsGlobal from IDC data.",
      "value": -1.7,
      "unit": "pp",
      "place": "Worldwide",
      "data_year": "2025",
      "source_type": "Our analysis",
      "publisher": "IDC (via Salesforce)",
      "source_title": "Salesforce ranked #1 CRM provider for 13th consecutive year (IDC Worldwide Semiannual Software Tracker, April 2026)",
      "source_url": "https://www.salesforce.com/news/stories/idc-crm-market-share-ranking-2026/",
      "source_published": "4 June 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/salesforce/idc-crm-ranking-2026-2026-11-03.csv",
      "sample": "IDC Worldwide Semiannual Software Tracker, as reported by Salesforce. Share of worldwide CRM software revenue. The underlying IDC tracker is paid; only the Salesforce figures are public.",
      "method": "IDC share 20.0% (2025, April 2026 tracker) - 21.7% (2023, April 2024 tracker) = -1.7 percentage points. The 2024 share was 20.7%, so the drop was 1.0 points in 2024 and 0.7 points in 2025.",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-idc-sf-share-change-2025"
    },
    {
      "id": "crm-eu-use-2025",
      "sentence": "28.5% of EU enterprises with 10 or more employees used CRM software in 2025, according to Eurostat.",
      "value": 28.51,
      "unit": "%",
      "place": "European Union",
      "data_year": "2025",
      "source_type": "Official",
      "publisher": "Eurostat",
      "source_title": "Integration of internal processes by size class of enterprise (isoc_eb_iip)",
      "source_url": "https://ec.europa.eu/eurostat/api/dissemination/statistics/1.0/data/isoc_eb_iip?format=JSON&lang=EN&unit=PC_ENT",
      "source_published": "dataset updated 27 February 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/eurostat/crm-isoc_eb_iip-2026-11-03.csv",
      "sample": "EU survey on ICT usage and e-commerce in enterprises, 2025. Enterprises with 10 or more employees, excluding the financial sector. Share of enterprises.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-eu-use-2025"
    },
    {
      "id": "crm-eu-large-small-ratio-2025",
      "sentence": "Large EU enterprises were 2.65 times as likely as small ones to use CRM software in 2025, calculated by StatisticsGlobal from Eurostat data.",
      "value": 2.65,
      "unit": "x",
      "place": "European Union",
      "data_year": "2025",
      "source_type": "Our analysis",
      "publisher": "Eurostat",
      "source_title": "Integration of internal processes by size class of enterprise (isoc_eb_iip)",
      "source_url": "https://ec.europa.eu/eurostat/api/dissemination/statistics/1.0/data/isoc_eb_iip?format=JSON&lang=EN&unit=PC_ENT",
      "source_published": "dataset updated 27 February 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/eurostat/crm-isoc_eb_iip-2026-11-03.csv",
      "sample": "EU survey on ICT usage and e-commerce in enterprises, 2025. Enterprises with 10 or more employees, excluding the financial sector. Share of enterprises.",
      "method": "65.43% of enterprises with 250+ employees / 24.69% of enterprises with 10 to 49 employees = 2.65 (2025). The gap is 40.74 percentage points.",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-eu-large-small-ratio-2025"
    },
    {
      "id": "crm-hs-customers-2026",
      "sentence": "HubSpot had 306,446 paying customers in June 2026, up 14% year on year, according to HubSpot.",
      "value": 306446,
      "unit": "customers",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Filing",
      "publisher": "HubSpot",
      "source_title": "Form 8-K Exhibit 99.1: HubSpot Reports Q2 2026 Results",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1404655/000119312526335148/hubs-ex99_1.htm",
      "source_published": "5 August 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/filings/hubspot-q2-2026-2026-11-03.csv",
      "sample": "HubSpot reported results. A Customer is a company with an active paid subscription, as HubSpot defines it.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-hs-customers-2026"
    },
    {
      "id": "crm-idc-sf-share-2024",
      "sentence": "Salesforce held 20.7% of the worldwide CRM software market in 2024, according to IDC.",
      "value": 20.7,
      "unit": "%",
      "place": "Worldwide",
      "data_year": "2024",
      "source_type": "Research",
      "publisher": "IDC (via Salesforce)",
      "source_title": "Salesforce ranked #1 CRM provider for 12th consecutive year (IDC Worldwide Semiannual Software Tracker, April 2025)",
      "source_url": "https://www.salesforce.com/news/stories/idc-crm-market-share-ranking-2025/",
      "source_published": "16 May 2025, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20260818035822/https://www.salesforce.com/news/stories/idc-crm-market-share-ranking-2025/",
      "sample": "IDC Worldwide Semiannual Software Tracker, as reported by Salesforce. Share of worldwide CRM software revenue. The underlying IDC tracker is paid; only the Salesforce figures are public.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-idc-sf-share-2024"
    },
    {
      "id": "crm-idc-sf-share-2023",
      "sentence": "Salesforce held 21.7% of the worldwide CRM software market in 2023, according to IDC.",
      "value": 21.7,
      "unit": "%",
      "place": "Worldwide",
      "data_year": "2023",
      "source_type": "Research",
      "publisher": "IDC (via Salesforce)",
      "source_title": "Salesforce ranked #1 CRM provider for 11th consecutive year (IDC Worldwide Semiannual Software Tracker, April 2024)",
      "source_url": "https://www.salesforce.com/news/stories/idc-crm-market-share-ranking-2024/",
      "source_published": "1 May 2024, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20260302123310/https://www.salesforce.com/news/stories/idc-crm-market-share-ranking-2024/",
      "sample": "IDC Worldwide Semiannual Software Tracker, as reported by Salesforce. Share of worldwide CRM software revenue. The underlying IDC tracker is paid; only the Salesforce figures are public.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-idc-sf-share-2023"
    },
    {
      "id": "crm-idc-others-share-2025",
      "sentence": "Vendors other than Salesforce held 80.0% of the worldwide CRM software market in 2025, calculated by StatisticsGlobal from IDC data.",
      "value": 80,
      "unit": "%",
      "place": "Worldwide",
      "data_year": "2025",
      "source_type": "Our analysis",
      "publisher": "IDC (via Salesforce)",
      "source_title": "Salesforce ranked #1 CRM provider for 13th consecutive year (IDC Worldwide Semiannual Software Tracker, April 2026)",
      "source_url": "https://www.salesforce.com/news/stories/idc-crm-market-share-ranking-2026/",
      "source_published": "4 June 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/salesforce/idc-crm-ranking-2026-2026-11-03.csv",
      "sample": "IDC Worldwide Semiannual Software Tracker, as reported by Salesforce. Share of worldwide CRM software revenue. The underlying IDC tracker is paid; only the Salesforce figures are public.",
      "method": "100% - Salesforce share of 20.0% (IDC, 2025) = 80.0%. IDC does not publish other vendors' shares for free, so this is the combined share of all other vendors.",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-idc-others-share-2025"
    },
    {
      "id": "crm-idc-sf-years-2025",
      "sentence": "Salesforce was ranked the number one CRM provider for the 13th consecutive year in 2025, according to IDC.",
      "value": 13,
      "unit": "years",
      "place": "Worldwide",
      "data_year": "2025",
      "source_type": "Research",
      "publisher": "IDC (via Salesforce)",
      "source_title": "Salesforce ranked #1 CRM provider for 13th consecutive year (IDC Worldwide Semiannual Software Tracker, April 2026)",
      "source_url": "https://www.salesforce.com/news/stories/idc-crm-market-share-ranking-2026/",
      "source_published": "4 June 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/salesforce/idc-crm-ranking-2026-2026-11-03.csv",
      "sample": "IDC Worldwide Semiannual Software Tracker, as reported by Salesforce. Share of worldwide CRM software revenue. The underlying IDC tracker is paid; only the Salesforce figures are public.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-idc-sf-years-2025"
    },
    {
      "id": "crm-idc-sf-sales-years-2025",
      "sentence": "Salesforce ranked first in sales software for the 14th consecutive year and in customer service software for the 13th in 2025, according to IDC.",
      "value": 14,
      "unit": "years",
      "place": "Worldwide",
      "data_year": "2025",
      "source_type": "Research",
      "publisher": "IDC (via Salesforce)",
      "source_title": "Salesforce ranked #1 CRM provider for 13th consecutive year (IDC Worldwide Semiannual Software Tracker, April 2026)",
      "source_url": "https://www.salesforce.com/news/stories/idc-crm-market-share-ranking-2026/",
      "source_published": "4 June 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/salesforce/idc-crm-ranking-2026-2026-11-03.csv",
      "sample": "IDC Worldwide Semiannual Software Tracker, as reported by Salesforce. Share of worldwide CRM software revenue. The underlying IDC tracker is paid; only the Salesforce figures are public.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-idc-sf-sales-years-2025"
    },
    {
      "id": "crm-eu-use-change-2025",
      "sentence": "CRM use among EU enterprises rose 2.7 percentage points between 2023 and 2025, from 25.8% to 28.5%, calculated by StatisticsGlobal from Eurostat data.",
      "value": 2.68,
      "unit": "pp",
      "place": "European Union",
      "data_year": "2025",
      "source_type": "Our analysis",
      "publisher": "Eurostat",
      "source_title": "Integration of internal processes by size class of enterprise (isoc_eb_iip)",
      "source_url": "https://ec.europa.eu/eurostat/api/dissemination/statistics/1.0/data/isoc_eb_iip?format=JSON&lang=EN&unit=PC_ENT",
      "source_published": "dataset updated 27 February 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/eurostat/crm-isoc_eb_iip-2026-11-03.csv",
      "sample": "EU survey on ICT usage and e-commerce in enterprises, 2025. Enterprises with 10 or more employees, excluding the financial sector. Share of enterprises.",
      "method": "28.51% (2025) - 25.83% (2023) = +2.68 percentage points. Indicator E_CRM1, enterprises with 10+ employees.",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-eu-use-change-2025"
    },
    {
      "id": "crm-eu-small-2025",
      "sentence": "24.7% of small EU enterprises with 10 to 49 employees used CRM software in 2025, according to Eurostat.",
      "value": 24.69,
      "unit": "%",
      "place": "European Union",
      "data_year": "2025",
      "source_type": "Official",
      "publisher": "Eurostat",
      "source_title": "Integration of internal processes by size class of enterprise (isoc_eb_iip)",
      "source_url": "https://ec.europa.eu/eurostat/api/dissemination/statistics/1.0/data/isoc_eb_iip?format=JSON&lang=EN&unit=PC_ENT",
      "source_published": "dataset updated 27 February 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/eurostat/crm-isoc_eb_iip-2026-11-03.csv",
      "sample": "EU survey on ICT usage and e-commerce in enterprises, 2025. Enterprises with 10 or more employees, excluding the financial sector. Share of enterprises.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-eu-small-2025"
    },
    {
      "id": "crm-eu-medium-2025",
      "sentence": "43.8% of medium-sized EU enterprises with 50 to 249 employees used CRM software in 2025, according to Eurostat.",
      "value": 43.77,
      "unit": "%",
      "place": "European Union",
      "data_year": "2025",
      "source_type": "Official",
      "publisher": "Eurostat",
      "source_title": "Integration of internal processes by size class of enterprise (isoc_eb_iip)",
      "source_url": "https://ec.europa.eu/eurostat/api/dissemination/statistics/1.0/data/isoc_eb_iip?format=JSON&lang=EN&unit=PC_ENT",
      "source_published": "dataset updated 27 February 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/eurostat/crm-isoc_eb_iip-2026-11-03.csv",
      "sample": "EU survey on ICT usage and e-commerce in enterprises, 2025. Enterprises with 10 or more employees, excluding the financial sector. Share of enterprises.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-eu-medium-2025"
    },
    {
      "id": "crm-eu-large-2025",
      "sentence": "65.4% of large EU enterprises with 250 or more employees used CRM software in 2025, according to Eurostat.",
      "value": 65.43,
      "unit": "%",
      "place": "European Union",
      "data_year": "2025",
      "source_type": "Official",
      "publisher": "Eurostat",
      "source_title": "Integration of internal processes by size class of enterprise (isoc_eb_iip)",
      "source_url": "https://ec.europa.eu/eurostat/api/dissemination/statistics/1.0/data/isoc_eb_iip?format=JSON&lang=EN&unit=PC_ENT",
      "source_published": "dataset updated 27 February 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/eurostat/crm-isoc_eb_iip-2026-11-03.csv",
      "sample": "EU survey on ICT usage and e-commerce in enterprises, 2025. Enterprises with 10 or more employees, excluding the financial sector. Share of enterprises.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-eu-large-2025"
    },
    {
      "id": "crm-eu-gap-2025",
      "sentence": "The gap in CRM use between small and large EU enterprises was 41 percentage points in 2025, according to Eurostat.",
      "value": 41,
      "unit": "pp",
      "place": "European Union",
      "data_year": "2025",
      "source_type": "Official",
      "publisher": "Eurostat",
      "source_title": "Larger enterprises used more e-business apps in 2025",
      "source_url": "https://ec.europa.eu/eurostat/web/products-eurostat-news/w/ddn-20260520-1",
      "source_published": "20 May 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261015093022/https://ec.europa.eu/eurostat/web/products-eurostat-news/w/ddn-20260520-1",
      "sample": "EU survey on ICT usage and e-commerce in enterprises, 2025. Enterprises with 10 or more employees, excluding the financial sector. Share of enterprises.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-eu-gap-2025"
    },
    {
      "id": "crm-eu-any-software-2025",
      "sentence": "53% of EU enterprises used ERP, CRM or business intelligence software in 2025, according to Eurostat.",
      "value": 53,
      "unit": "%",
      "place": "European Union",
      "data_year": "2025",
      "source_type": "Official",
      "publisher": "Eurostat",
      "source_title": "Larger enterprises used more e-business apps in 2025",
      "source_url": "https://ec.europa.eu/eurostat/web/products-eurostat-news/w/ddn-20260520-1",
      "source_published": "20 May 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261015093022/https://ec.europa.eu/eurostat/web/products-eurostat-news/w/ddn-20260520-1",
      "sample": "EU survey on ICT usage and e-commerce in enterprises, 2025. Enterprises with 10 or more employees, excluding the financial sector. Share of enterprises.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-eu-any-software-2025"
    },
    {
      "id": "crm-eu-erp-2025",
      "sentence": "46.5% of EU enterprises with 10 or more employees used ERP software in 2025, according to Eurostat.",
      "value": 46.45,
      "unit": "%",
      "place": "European Union",
      "data_year": "2025",
      "source_type": "Official",
      "publisher": "Eurostat",
      "source_title": "Integration of internal processes by size class of enterprise (isoc_eb_iip)",
      "source_url": "https://ec.europa.eu/eurostat/api/dissemination/statistics/1.0/data/isoc_eb_iip?format=JSON&lang=EN&unit=PC_ENT",
      "source_published": "dataset updated 27 February 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/eurostat/crm-isoc_eb_iip-2026-11-03.csv",
      "sample": "EU survey on ICT usage and e-commerce in enterprises, 2025. Enterprises with 10 or more employees, excluding the financial sector. Share of enterprises.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-eu-erp-2025"
    },
    {
      "id": "crm-eu-erp-crm-gap-2025",
      "sentence": "ERP software was used by 17.9 percentage points more EU enterprises than CRM software in 2025, calculated by StatisticsGlobal from Eurostat data.",
      "value": 17.94,
      "unit": "pp",
      "place": "European Union",
      "data_year": "2025",
      "source_type": "Our analysis",
      "publisher": "Eurostat",
      "source_title": "Integration of internal processes by size class of enterprise (isoc_eb_iip)",
      "source_url": "https://ec.europa.eu/eurostat/api/dissemination/statistics/1.0/data/isoc_eb_iip?format=JSON&lang=EN&unit=PC_ENT",
      "source_published": "dataset updated 27 February 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/eurostat/crm-isoc_eb_iip-2026-11-03.csv",
      "sample": "EU survey on ICT usage and e-commerce in enterprises, 2025. Enterprises with 10 or more employees, excluding the financial sector. Share of enterprises.",
      "method": "ERP use 46.45% - CRM use 28.51% = 17.94 percentage points (enterprises with 10+ employees, 2025).",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-eu-erp-crm-gap-2025"
    },
    {
      "id": "crm-sf-revenue-fy26",
      "sentence": "Salesforce revenue was $41.5 billion in fiscal 2026, the year to January 2026, up 10% year on year, according to Salesforce.",
      "value": 41.5,
      "unit": "$ billion",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Filing",
      "publisher": "Salesforce",
      "source_title": "Form 8-K Exhibit 99.1: Salesforce fourth quarter and fiscal 2026 results",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "source_published": "25 February 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261012111246/https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "sample": "Salesforce audited and unaudited results for the fiscal year ended 31 January 2026. Revenue by service offering is subscription and support revenue.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-sf-revenue-fy26"
    },
    {
      "id": "crm-sf-sales-fy26",
      "sentence": "Salesforce made $9.03 billion from its Agentforce Sales cloud in fiscal 2026, the year to January 2026, according to Salesforce.",
      "value": 9.028,
      "unit": "$ billion",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Filing",
      "publisher": "Salesforce",
      "source_title": "Form 8-K Exhibit 99.1: Salesforce fourth quarter and fiscal 2026 results",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "source_published": "25 February 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261012111246/https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "sample": "Salesforce audited and unaudited results for the fiscal year ended 31 January 2026. Revenue by service offering is subscription and support revenue.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-sf-sales-fy26"
    },
    {
      "id": "crm-sf-service-fy26",
      "sentence": "Salesforce made $9.82 billion from its Agentforce Service cloud in fiscal 2026, the year to January 2026, according to Salesforce.",
      "value": 9.818,
      "unit": "$ billion",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Filing",
      "publisher": "Salesforce",
      "source_title": "Form 8-K Exhibit 99.1: Salesforce fourth quarter and fiscal 2026 results",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "source_published": "25 February 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261012111246/https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "sample": "Salesforce audited and unaudited results for the fiscal year ended 31 January 2026. Revenue by service offering is subscription and support revenue.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-sf-service-fy26"
    },
    {
      "id": "crm-sf-marketing-fy26",
      "sentence": "Salesforce made $5.43 billion from Agentforce Marketing and Commerce in fiscal 2026, the year to January 2026, according to Salesforce.",
      "value": 5.428,
      "unit": "$ billion",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Filing",
      "publisher": "Salesforce",
      "source_title": "Form 8-K Exhibit 99.1: Salesforce fourth quarter and fiscal 2026 results",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "source_published": "25 February 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261012111246/https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "sample": "Salesforce audited and unaudited results for the fiscal year ended 31 January 2026. Revenue by service offering is subscription and support revenue.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-sf-marketing-fy26"
    },
    {
      "id": "crm-sf-sales-growth-fy26",
      "sentence": "Salesforce sales cloud revenue grew 8.5% in fiscal 2026, the year to January 2026, calculated by StatisticsGlobal from Salesforce data.",
      "value": 8.5,
      "unit": "%",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Our analysis",
      "publisher": "Salesforce",
      "source_title": "Form 8-K Exhibit 99.1: Salesforce fourth quarter and fiscal 2026 results",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "source_published": "25 February 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261012111246/https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "sample": "Salesforce audited and unaudited results for the fiscal year ended 31 January 2026. Revenue by service offering is subscription and support revenue.",
      "method": "Agentforce Sales subscription and support revenue $9,028M (FY26) / $8,322M (FY25) - 1 = +8.5%.",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-sf-sales-growth-fy26"
    },
    {
      "id": "crm-sf-service-growth-fy26",
      "sentence": "Salesforce service cloud revenue grew 8.4% in fiscal 2026, the year to January 2026, calculated by StatisticsGlobal from Salesforce data.",
      "value": 8.4,
      "unit": "%",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Our analysis",
      "publisher": "Salesforce",
      "source_title": "Form 8-K Exhibit 99.1: Salesforce fourth quarter and fiscal 2026 results",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "source_published": "25 February 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261012111246/https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "sample": "Salesforce audited and unaudited results for the fiscal year ended 31 January 2026. Revenue by service offering is subscription and support revenue.",
      "method": "Agentforce Service subscription and support revenue $9,818M (FY26) / $9,054M (FY25) - 1 = +8.4%.",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-sf-service-growth-fy26"
    },
    {
      "id": "crm-sf-marketing-growth-fy26",
      "sentence": "Salesforce marketing and commerce revenue grew 2.8% in fiscal 2026, the year to January 2026, the slowest of its product lines, calculated by StatisticsGlobal from Salesforce data.",
      "value": 2.8,
      "unit": "%",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Our analysis",
      "publisher": "Salesforce",
      "source_title": "Form 8-K Exhibit 99.1: Salesforce fourth quarter and fiscal 2026 results",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "source_published": "25 February 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261012111246/https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "sample": "Salesforce audited and unaudited results for the fiscal year ended 31 January 2026. Revenue by service offering is subscription and support revenue.",
      "method": "Agentforce Marketing and Agentforce Commerce subscription and support revenue $5,428M (FY26) / $5,281M (FY25) - 1 = +2.8%. Other lines: Sales +8.5%, Service +8.4%, Integration and Analytics +7.9% ($6,232M / $5,775M), Platform, Slack and Other +22.6% ($8,882M / $7,247M, including $388M from Informatica).",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-sf-marketing-growth-fy26"
    },
    {
      "id": "crm-sf-sales-service-share-fy26",
      "sentence": "Sales and service clouds made up 47.8% of Salesforce subscription and support revenue in fiscal 2026, the year to January 2026, calculated by StatisticsGlobal from Salesforce data.",
      "value": 47.8,
      "unit": "%",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Our analysis",
      "publisher": "Salesforce",
      "source_title": "Form 8-K Exhibit 99.1: Salesforce fourth quarter and fiscal 2026 results",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "source_published": "25 February 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261012111246/https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "sample": "Salesforce audited and unaudited results for the fiscal year ended 31 January 2026. Revenue by service offering is subscription and support revenue.",
      "method": "(Agentforce Sales $9,028M + Agentforce Service $9,818M) / total subscription and support revenue $39,388M = 47.8% (FY26).",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-sf-sales-service-share-fy26"
    },
    {
      "id": "crm-sf-europe-share-fy26",
      "sentence": "Europe generated 24.1% of Salesforce revenue in fiscal 2026, the year to January 2026, up from 23.5% a year earlier, calculated by StatisticsGlobal from Salesforce data.",
      "value": 24.1,
      "unit": "%",
      "place": "Europe",
      "data_year": "2026",
      "source_type": "Our analysis",
      "publisher": "Salesforce",
      "source_title": "Form 8-K Exhibit 99.1: Salesforce fourth quarter and fiscal 2026 results",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "source_published": "25 February 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261012111246/https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "sample": "Salesforce audited and unaudited results for the fiscal year ended 31 January 2026. Revenue by service offering is subscription and support revenue.",
      "method": "Europe revenue $10,017M / total $41,525M = 24.1% (FY26). FY25: $8,891M / ($25,143M Americas + $8,891M Europe + $3,861M Asia Pacific = $37,895M) = 23.5%.",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-sf-europe-share-fy26"
    },
    {
      "id": "crm-sf-region-growth-fy26",
      "sentence": "Salesforce revenue grew 12.7% in Europe, 11.8% in Asia Pacific and 8.2% in the Americas in fiscal 2026, calculated by StatisticsGlobal from Salesforce data.",
      "value": 12.7,
      "unit": "%",
      "place": "Europe, Asia Pacific, Americas",
      "data_year": "2026",
      "source_type": "Our analysis",
      "publisher": "Salesforce",
      "source_title": "Form 8-K Exhibit 99.1: Salesforce fourth quarter and fiscal 2026 results",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "source_published": "25 February 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261012111246/https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "sample": "Salesforce audited and unaudited results for the fiscal year ended 31 January 2026. Revenue by service offering is subscription and support revenue.",
      "method": "Europe $10,017M / $8,891M - 1 = +12.7%. Asia Pacific $4,315M / $3,861M - 1 = +11.8%. Americas $27,193M / $25,143M - 1 = +8.2%. Fiscal 2026 versus fiscal 2025.",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-sf-region-growth-fy26"
    },
    {
      "id": "crm-sf-q2fy27-revenue",
      "sentence": "Salesforce revenue was $11.35 billion in the quarter to July 2026, up 11% year on year, according to Salesforce.",
      "value": 11.345,
      "unit": "$ billion",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Filing",
      "publisher": "Salesforce",
      "source_title": "Salesforce Delivers Record Second Quarter Fiscal 2027 Results",
      "source_url": "https://investor.salesforce.com/news/news-details/2026/Salesforce-Delivers-Record-Second-Quarter-Fiscal-2027-Results/default.aspx",
      "source_published": "26 August 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261005023912/https://investor.salesforce.com/news/news-details/2026/Salesforce-Delivers-Record-Second-Quarter-Fiscal-2027-Results/default.aspx",
      "sample": "Salesforce unaudited results for the quarter ended 31 July 2026.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-sf-q2fy27-revenue"
    },
    {
      "id": "crm-sf-fy27-guidance",
      "sentence": "Salesforce expected revenue of $46.1 billion to $46.4 billion in fiscal 2027, the year to January 2027, up 11% to 12%, according to Salesforce.",
      "value": 46.25,
      "unit": "$ billion",
      "place": "Worldwide",
      "data_year": "2027",
      "source_type": "Filing",
      "publisher": "Salesforce",
      "source_title": "Salesforce Delivers Record Second Quarter Fiscal 2027 Results",
      "source_url": "https://investor.salesforce.com/news/news-details/2026/Salesforce-Delivers-Record-Second-Quarter-Fiscal-2027-Results/default.aspx",
      "source_published": "26 August 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261005023912/https://investor.salesforce.com/news/news-details/2026/Salesforce-Delivers-Record-Second-Quarter-Fiscal-2027-Results/default.aspx",
      "sample": "Salesforce unaudited results for the quarter ended 31 July 2026.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-sf-fy27-guidance"
    },
    {
      "id": "crm-sf-crpo-2026",
      "sentence": "Salesforce had $33.5 billion of current remaining performance obligation in July 2026, up 14% year on year, according to Salesforce.",
      "value": 33.5,
      "unit": "$ billion",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Filing",
      "publisher": "Salesforce",
      "source_title": "Salesforce Delivers Record Second Quarter Fiscal 2027 Results",
      "source_url": "https://investor.salesforce.com/news/news-details/2026/Salesforce-Delivers-Record-Second-Quarter-Fiscal-2027-Results/default.aspx",
      "source_published": "26 August 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261005023912/https://investor.salesforce.com/news/news-details/2026/Salesforce-Delivers-Record-Second-Quarter-Fiscal-2027-Results/default.aspx",
      "sample": "Salesforce unaudited results for the quarter ended 31 July 2026.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-sf-crpo-2026"
    },
    {
      "id": "crm-hs-revenue-2025",
      "sentence": "HubSpot revenue was $3.13 billion in 2025, up 19% year on year, according to HubSpot.",
      "value": 3.13,
      "unit": "$ billion",
      "place": "Worldwide",
      "data_year": "2025",
      "source_type": "Filing",
      "publisher": "HubSpot",
      "source_title": "Form 8-K Exhibit 99.1: HubSpot Reports Strong Q4 and Full Year 2025 Results",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1404655/000119312526046563/hubs-ex99_1.htm",
      "source_published": "11 February 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20260211213551/https://www.sec.gov/Archives/edgar/data/1404655/000119312526046563/hubs-ex99_1.htm",
      "sample": "HubSpot reported results. A Customer is a company with an active paid subscription, as HubSpot defines it.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-hs-revenue-2025"
    },
    {
      "id": "crm-hs-customers-2025",
      "sentence": "HubSpot had 288,706 paying customers at the end of 2025, up 16% year on year, according to HubSpot.",
      "value": 288706,
      "unit": "customers",
      "place": "Worldwide",
      "data_year": "2025",
      "source_type": "Filing",
      "publisher": "HubSpot",
      "source_title": "Form 8-K Exhibit 99.1: HubSpot Reports Strong Q4 and Full Year 2025 Results",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1404655/000119312526046563/hubs-ex99_1.htm",
      "source_published": "11 February 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20260211213551/https://www.sec.gov/Archives/edgar/data/1404655/000119312526046563/hubs-ex99_1.htm",
      "sample": "HubSpot reported results. A Customer is a company with an active paid subscription, as HubSpot defines it.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-hs-customers-2025"
    },
    {
      "id": "crm-hs-net-adds-2026",
      "sentence": "HubSpot added 17,740 paying customers in the first half of 2026, calculated by StatisticsGlobal from HubSpot data.",
      "value": 17740,
      "unit": "customers",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Our analysis",
      "publisher": "HubSpot",
      "source_title": "Form 8-K Exhibit 99.1: HubSpot Reports Q2 2026 Results",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1404655/000119312526335148/hubs-ex99_1.htm",
      "source_published": "5 August 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/filings/hubspot-q2-2026-2026-11-03.csv",
      "sample": "HubSpot reported results. A Customer is a company with an active paid subscription, as HubSpot defines it.",
      "method": "306,446 customers (30 June 2026) - 288,706 customers (31 December 2025) = 17,740.",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-hs-net-adds-2026"
    },
    {
      "id": "crm-hs-asrpc-2026",
      "sentence": "HubSpot average subscription revenue per customer was $11,800 in the second quarter of 2026, up 4%, according to HubSpot.",
      "value": 11800,
      "unit": "$",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Filing",
      "publisher": "HubSpot",
      "source_title": "Form 8-K Exhibit 99.1: HubSpot Reports Q2 2026 Results",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1404655/000119312526335148/hubs-ex99_1.htm",
      "source_published": "5 August 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/filings/hubspot-q2-2026-2026-11-03.csv",
      "sample": "HubSpot reported results. A Customer is a company with an active paid subscription, as HubSpot defines it.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-hs-asrpc-2026"
    },
    {
      "id": "crm-hs-rev-per-customer-2025",
      "sentence": "HubSpot earned about $10,800 of revenue per customer in 2025, calculated by StatisticsGlobal from HubSpot data.",
      "value": 10841,
      "unit": "$",
      "place": "Worldwide",
      "data_year": "2025",
      "source_type": "Our analysis",
      "publisher": "HubSpot",
      "source_title": "Form 8-K Exhibit 99.1: HubSpot Reports Strong Q4 and Full Year 2025 Results",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1404655/000119312526046563/hubs-ex99_1.htm",
      "source_published": "11 February 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20260211213551/https://www.sec.gov/Archives/edgar/data/1404655/000119312526046563/hubs-ex99_1.htm",
      "sample": "HubSpot reported results. A Customer is a company with an active paid subscription, as HubSpot defines it.",
      "method": "Total 2025 revenue $3.13 billion / 288,706 customers at 31 December 2025 = about $10,841. Uses the year-end customer count, so it slightly understates revenue per average customer.",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-hs-rev-per-customer-2025"
    },
    {
      "id": "crm-hs-q2-revenue-2026",
      "sentence": "HubSpot revenue was $911.7 million in the second quarter of 2026, up 20% year on year, according to HubSpot.",
      "value": 911.7,
      "unit": "$ million",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Filing",
      "publisher": "HubSpot",
      "source_title": "Form 8-K Exhibit 99.1: HubSpot Reports Q2 2026 Results",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1404655/000119312526335148/hubs-ex99_1.htm",
      "source_published": "5 August 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/filings/hubspot-q2-2026-2026-11-03.csv",
      "sample": "HubSpot reported results. A Customer is a company with an active paid subscription, as HubSpot defines it.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-hs-q2-revenue-2026"
    },
    {
      "id": "crm-hs-guidance-2026",
      "sentence": "HubSpot expected revenue of $3.678 billion to $3.686 billion in 2026, up 18%, according to HubSpot.",
      "value": 3.682,
      "unit": "$ billion",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Filing",
      "publisher": "HubSpot",
      "source_title": "Form 8-K Exhibit 99.1: HubSpot Reports Q2 2026 Results",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1404655/000119312526335148/hubs-ex99_1.htm",
      "source_published": "5 August 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/filings/hubspot-q2-2026-2026-11-03.csv",
      "sample": "HubSpot reported results. A Customer is a company with an active paid subscription, as HubSpot defines it.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-hs-guidance-2026"
    },
    {
      "id": "crm-sf-hs-ratio-2026",
      "sentence": "Salesforce revenue in fiscal 2026 was 13.3 times HubSpot revenue for calendar 2025, calculated by StatisticsGlobal from Salesforce and HubSpot data.",
      "value": 13.3,
      "unit": "x",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Our analysis",
      "publisher": "Salesforce",
      "source_title": "Form 8-K Exhibit 99.1: Salesforce fourth quarter and fiscal 2026 results",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "source_published": "25 February 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261012111246/https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "sample": "Salesforce audited and unaudited results for the fiscal year ended 31 January 2026. Revenue by service offering is subscription and support revenue.",
      "method": "Salesforce FY26 revenue $41,525M (year to 31 January 2026) / HubSpot 2025 revenue $3,130M (year to 31 December 2025) = 13.3. The fiscal years differ by one month.",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-sf-hs-ratio-2026"
    },
    {
      "id": "crm-ms-d365-growth-fy26",
      "sentence": "Microsoft Dynamics 365 revenue grew 18% in fiscal 2026, the year to June 2026, or 15% in constant currency, according to Microsoft.",
      "value": 18,
      "unit": "%",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Filing",
      "publisher": "Microsoft",
      "source_title": "Form 8-K Exhibit 99.1: FY27 Segments and Investor Metrics (restated FY26 and FY25 data)",
      "source_url": "https://www.sec.gov/Archives/edgar/data/789019/000119312526380280/d291965dex991.htm",
      "source_published": "September 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261020153215/https://www.sec.gov/Archives/edgar/data/789019/000119312526380280/d291965dex991.htm",
      "sample": "Microsoft restated segment and investor metrics, fiscal year ended 30 June 2026. Dynamics 365 covers Microsoft cloud CRM and ERP apps.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-ms-d365-growth-fy26"
    },
    {
      "id": "crm-ms-dynamics-rev-fy26",
      "sentence": "Microsoft Dynamics products and cloud services revenue was $9.01 billion in fiscal 2026, the year to June 2026, according to Microsoft.",
      "value": 9.006,
      "unit": "$ billion",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Filing",
      "publisher": "Microsoft",
      "source_title": "Form 8-K Exhibit 99.1: FY27 Segments and Investor Metrics (restated FY26 and FY25 data)",
      "source_url": "https://www.sec.gov/Archives/edgar/data/789019/000119312526380280/d291965dex991.htm",
      "source_published": "September 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261020153215/https://www.sec.gov/Archives/edgar/data/789019/000119312526380280/d291965dex991.htm",
      "sample": "Microsoft restated segment and investor metrics, fiscal year ended 30 June 2026. Dynamics 365 covers Microsoft cloud CRM and ERP apps.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-ms-dynamics-rev-fy26"
    },
    {
      "id": "crm-ms-dynamics-growth-fy26",
      "sentence": "Microsoft Dynamics products and cloud services revenue grew 15.1% in fiscal 2026, the year to June 2026, calculated by StatisticsGlobal from Microsoft data.",
      "value": 15.1,
      "unit": "%",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Our analysis",
      "publisher": "Microsoft",
      "source_title": "Form 8-K Exhibit 99.1: FY27 Segments and Investor Metrics (restated FY26 and FY25 data)",
      "source_url": "https://www.sec.gov/Archives/edgar/data/789019/000119312526380280/d291965dex991.htm",
      "source_published": "September 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261020153215/https://www.sec.gov/Archives/edgar/data/789019/000119312526380280/d291965dex991.htm",
      "sample": "Microsoft restated segment and investor metrics, fiscal year ended 30 June 2026. Dynamics 365 covers Microsoft cloud CRM and ERP apps.",
      "method": "$9,006M (FY26) / $7,827M (FY25) - 1 = +15.1%. Restated figures from the September 2026 investor metrics exhibit.",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-ms-dynamics-growth-fy26"
    },
    {
      "id": "crm-eu-finland-2025",
      "sentence": "55.8% of enterprises in Finland used CRM software in 2025, the highest share in the EU, according to Eurostat.",
      "value": 55.79,
      "unit": "%",
      "place": "Finland",
      "data_year": "2025",
      "source_type": "Official",
      "publisher": "Eurostat",
      "source_title": "Integration of internal processes by size class of enterprise (isoc_eb_iip)",
      "source_url": "https://ec.europa.eu/eurostat/api/dissemination/statistics/1.0/data/isoc_eb_iip?format=JSON&lang=EN&unit=PC_ENT",
      "source_published": "dataset updated 27 February 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/eurostat/crm-isoc_eb_iip-2026-11-03.csv",
      "sample": "EU survey on ICT usage and e-commerce in enterprises, 2025. Enterprises with 10 or more employees, excluding the financial sector. Share of enterprises.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-eu-finland-2025"
    },
    {
      "id": "crm-eu-netherlands-2025",
      "sentence": "54.1% of enterprises in the Netherlands used CRM software in 2025, according to Eurostat.",
      "value": 54.12,
      "unit": "%",
      "place": "Netherlands",
      "data_year": "2025",
      "source_type": "Official",
      "publisher": "Eurostat",
      "source_title": "Integration of internal processes by size class of enterprise (isoc_eb_iip)",
      "source_url": "https://ec.europa.eu/eurostat/api/dissemination/statistics/1.0/data/isoc_eb_iip?format=JSON&lang=EN&unit=PC_ENT",
      "source_published": "dataset updated 27 February 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/eurostat/crm-isoc_eb_iip-2026-11-03.csv",
      "sample": "EU survey on ICT usage and e-commerce in enterprises, 2025. Enterprises with 10 or more employees, excluding the financial sector. Share of enterprises.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-eu-netherlands-2025"
    },
    {
      "id": "crm-eu-bulgaria-2025",
      "sentence": "11.9% of enterprises in Bulgaria used CRM software in 2025, the lowest share in the EU, according to Eurostat.",
      "value": 11.92,
      "unit": "%",
      "place": "Bulgaria",
      "data_year": "2025",
      "source_type": "Official",
      "publisher": "Eurostat",
      "source_title": "Integration of internal processes by size class of enterprise (isoc_eb_iip)",
      "source_url": "https://ec.europa.eu/eurostat/api/dissemination/statistics/1.0/data/isoc_eb_iip?format=JSON&lang=EN&unit=PC_ENT",
      "source_published": "dataset updated 27 February 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/eurostat/crm-isoc_eb_iip-2026-11-03.csv",
      "sample": "EU survey on ICT usage and e-commerce in enterprises, 2025. Enterprises with 10 or more employees, excluding the financial sector. Share of enterprises.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-eu-bulgaria-2025"
    },
    {
      "id": "crm-eu-romania-2025",
      "sentence": "13.9% of enterprises in Romania used CRM software in 2025, according to Eurostat.",
      "value": 13.93,
      "unit": "%",
      "place": "Romania",
      "data_year": "2025",
      "source_type": "Official",
      "publisher": "Eurostat",
      "source_title": "Integration of internal processes by size class of enterprise (isoc_eb_iip)",
      "source_url": "https://ec.europa.eu/eurostat/api/dissemination/statistics/1.0/data/isoc_eb_iip?format=JSON&lang=EN&unit=PC_ENT",
      "source_published": "dataset updated 27 February 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/eurostat/crm-isoc_eb_iip-2026-11-03.csv",
      "sample": "EU survey on ICT usage and e-commerce in enterprises, 2025. Enterprises with 10 or more employees, excluding the financial sector. Share of enterprises.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-eu-romania-2025"
    },
    {
      "id": "crm-eu-fi-bg-ratio-2025",
      "sentence": "Enterprises in Finland were 4.7 times as likely to use CRM software as enterprises in Bulgaria in 2025, calculated by StatisticsGlobal from Eurostat data.",
      "value": 4.68,
      "unit": "x",
      "place": "Finland, Bulgaria",
      "data_year": "2025",
      "source_type": "Our analysis",
      "publisher": "Eurostat",
      "source_title": "Integration of internal processes by size class of enterprise (isoc_eb_iip)",
      "source_url": "https://ec.europa.eu/eurostat/api/dissemination/statistics/1.0/data/isoc_eb_iip?format=JSON&lang=EN&unit=PC_ENT",
      "source_published": "dataset updated 27 February 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/eurostat/crm-isoc_eb_iip-2026-11-03.csv",
      "sample": "EU survey on ICT usage and e-commerce in enterprises, 2025. Enterprises with 10 or more employees, excluding the financial sector. Share of enterprises.",
      "method": "Finland 55.79% / Bulgaria 11.92% = 4.68 (enterprises with 10+ employees, 2025).",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-eu-fi-bg-ratio-2025"
    },
    {
      "id": "crm-eu-above-avg-2025",
      "sentence": "14 of the 27 EU countries had CRM use above the EU average of 28.5% in 2025, calculated by StatisticsGlobal from Eurostat data.",
      "value": 14,
      "unit": "countries",
      "place": "European Union",
      "data_year": "2025",
      "source_type": "Our analysis",
      "publisher": "Eurostat",
      "source_title": "Integration of internal processes by size class of enterprise (isoc_eb_iip)",
      "source_url": "https://ec.europa.eu/eurostat/api/dissemination/statistics/1.0/data/isoc_eb_iip?format=JSON&lang=EN&unit=PC_ENT",
      "source_published": "dataset updated 27 February 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/eurostat/crm-isoc_eb_iip-2026-11-03.csv",
      "sample": "EU survey on ICT usage and e-commerce in enterprises, 2025. Enterprises with 10 or more employees, excluding the financial sector. Share of enterprises.",
      "method": "Countries above 28.51% in 2025: Finland, Netherlands, Denmark, Belgium, Malta, Czechia, Luxembourg, Sweden, Spain, Cyprus, France, Lithuania, Austria, Germany = 14 of 27.",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-eu-above-avg-2025"
    },
    {
      "id": "crm-eu-czechia-rise-2025",
      "sentence": "Czechia had the biggest rise in CRM use in the EU between 2023 and 2025, up 16.4 percentage points to 36.2%, calculated by StatisticsGlobal from Eurostat data.",
      "value": 16.36,
      "unit": "pp",
      "place": "Czechia",
      "data_year": "2025",
      "source_type": "Our analysis",
      "publisher": "Eurostat",
      "source_title": "Integration of internal processes by size class of enterprise (isoc_eb_iip)",
      "source_url": "https://ec.europa.eu/eurostat/api/dissemination/statistics/1.0/data/isoc_eb_iip?format=JSON&lang=EN&unit=PC_ENT",
      "source_published": "dataset updated 27 February 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/eurostat/crm-isoc_eb_iip-2026-11-03.csv",
      "sample": "EU survey on ICT usage and e-commerce in enterprises, 2025. Enterprises with 10 or more employees, excluding the financial sector. Share of enterprises.",
      "method": "Czechia 36.21% (2025) - 19.85% (2023) = +16.36 percentage points, the largest change of the 27 EU countries. Next: Finland +6.39, France +6.13.",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-eu-czechia-rise-2025"
    },
    {
      "id": "crm-eu-poland-fall-2025",
      "sentence": "CRM use in Poland fell 4.2 percentage points between 2023 and 2025, to 24.3%, the biggest drop in the EU, calculated by StatisticsGlobal from Eurostat data.",
      "value": -4.15,
      "unit": "pp",
      "place": "Poland",
      "data_year": "2025",
      "source_type": "Our analysis",
      "publisher": "Eurostat",
      "source_title": "Integration of internal processes by size class of enterprise (isoc_eb_iip)",
      "source_url": "https://ec.europa.eu/eurostat/api/dissemination/statistics/1.0/data/isoc_eb_iip?format=JSON&lang=EN&unit=PC_ENT",
      "source_published": "dataset updated 27 February 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/eurostat/crm-isoc_eb_iip-2026-11-03.csv",
      "sample": "EU survey on ICT usage and e-commerce in enterprises, 2025. Enterprises with 10 or more employees, excluding the financial sector. Share of enterprises.",
      "method": "Poland 24.32% (2025) - 28.47% (2023) = -4.15 percentage points. Four EU countries fell: Poland, Lithuania (-1.10), Croatia (-0.29) and Hungary (-0.18).",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-eu-poland-fall-2025"
    },
    {
      "id": "crm-sf-agentforce-arr-2026",
      "sentence": "Salesforce Agentforce annual recurring revenue passed $1.5 billion in the quarter to July 2026, up over 240% year on year, according to Salesforce.",
      "value": 1.5,
      "unit": "$ billion",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Filing",
      "publisher": "Salesforce",
      "source_title": "Salesforce Delivers Record Second Quarter Fiscal 2027 Results",
      "source_url": "https://investor.salesforce.com/news/news-details/2026/Salesforce-Delivers-Record-Second-Quarter-Fiscal-2027-Results/default.aspx",
      "source_published": "26 August 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261005023912/https://investor.salesforce.com/news/news-details/2026/Salesforce-Delivers-Record-Second-Quarter-Fiscal-2027-Results/default.aspx",
      "sample": "Salesforce unaudited results for the quarter ended 31 July 2026.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-sf-agentforce-arr-2026"
    },
    {
      "id": "crm-sf-agentforce-data-arr-2026",
      "sentence": "Salesforce Agentforce and Data 360 annual recurring revenue reached nearly $3.9 billion in the quarter to July 2026, up over 210%, according to Salesforce.",
      "value": 3.9,
      "unit": "$ billion",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Filing",
      "publisher": "Salesforce",
      "source_title": "Salesforce Delivers Record Second Quarter Fiscal 2027 Results",
      "source_url": "https://investor.salesforce.com/news/news-details/2026/Salesforce-Delivers-Record-Second-Quarter-Fiscal-2027-Results/default.aspx",
      "source_published": "26 August 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261005023912/https://investor.salesforce.com/news/news-details/2026/Salesforce-Delivers-Record-Second-Quarter-Fiscal-2027-Results/default.aspx",
      "sample": "Salesforce unaudited results for the quarter ended 31 July 2026.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-sf-agentforce-data-arr-2026"
    },
    {
      "id": "crm-sf-agentforce-arr-fy26",
      "sentence": "Salesforce Agentforce annual recurring revenue was $800 million at the end of fiscal 2026, in January 2026, up 169%, according to Salesforce.",
      "value": 800,
      "unit": "$ million",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Filing",
      "publisher": "Salesforce",
      "source_title": "Form 8-K Exhibit 99.1: Salesforce fourth quarter and fiscal 2026 results",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "source_published": "25 February 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261012111246/https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "sample": "Salesforce audited and unaudited results for the fiscal year ended 31 January 2026. Revenue by service offering is subscription and support revenue.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-sf-agentforce-arr-fy26"
    },
    {
      "id": "crm-sf-agentforce-deals-fy26",
      "sentence": "Salesforce had closed over 29,000 Agentforce deals by January 2026, the end of fiscal 2026, according to Salesforce.",
      "value": 29000,
      "unit": "deals",
      "place": "Worldwide",
      "data_year": "2026",
      "source_type": "Filing",
      "publisher": "Salesforce",
      "source_title": "Form 8-K Exhibit 99.1: Salesforce fourth quarter and fiscal 2026 results",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "source_published": "25 February 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261012111246/https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-q4fy26xexhibit991.htm",
      "sample": "Salesforce audited and unaudited results for the fiscal year ended 31 January 2026. Revenue by service offering is subscription and support revenue.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-sf-agentforce-deals-fy26"
    },
    {
      "id": "crm-idc-agent-share-2025",
      "sentence": "Salesforce ranked second in the AI agent build and deploy software market with a 17.5% share in the second half of 2025, according to IDC.",
      "value": 17.5,
      "unit": "%",
      "place": "Worldwide",
      "data_year": "2025",
      "source_type": "Research",
      "publisher": "IDC (via Salesforce)",
      "source_title": "Salesforce ranked #1 CRM provider for 13th consecutive year (IDC Worldwide Semiannual Software Tracker, April 2026)",
      "source_url": "https://www.salesforce.com/news/stories/idc-crm-market-share-ranking-2026/",
      "source_published": "4 June 2026, accessed 3 November 2026",
      "archive_url": "https://statisticsglobal.org/data/snapshots/salesforce/idc-crm-ranking-2026-2026-11-03.csv",
      "sample": "IDC Worldwide Semiannual Software Tracker, as reported by Salesforce. Share of worldwide CRM software revenue. The underlying IDC tracker is paid; only the Salesforce figures are public.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-idc-agent-share-2025"
    },
    {
      "id": "crm-sos-disconnected-2025",
      "sentence": "51% of sales leaders using AI said disconnected systems were slowing their AI projects in 2025, according to Salesforce.",
      "value": 51,
      "unit": "%",
      "place": "Worldwide",
      "data_year": "2025",
      "source_type": "Vendor report",
      "publisher": "Salesforce",
      "source_title": "State of Sales report, 7th edition (announcement)",
      "source_url": "https://www.salesforce.com/news/stories/state-of-sales-report-announcement-2026/",
      "source_published": "3 February 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261015054859/https://www.salesforce.com/news/stories/state-of-sales-report-announcement-2026/",
      "sample": "Survey of 4,050 sales professionals in 22 countries, August to September 2025.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-sos-disconnected-2025"
    },
    {
      "id": "crm-sos-data-cleansing-2025",
      "sentence": "74% of sales professionals were focusing on data cleansing in 2025, according to Salesforce.",
      "value": 74,
      "unit": "%",
      "place": "Worldwide",
      "data_year": "2025",
      "source_type": "Vendor report",
      "publisher": "Salesforce",
      "source_title": "State of Sales report, 7th edition (announcement)",
      "source_url": "https://www.salesforce.com/news/stories/state-of-sales-report-announcement-2026/",
      "source_published": "3 February 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261015054859/https://www.salesforce.com/news/stories/state-of-sales-report-announcement-2026/",
      "sample": "Survey of 4,050 sales professionals in 22 countries, August to September 2025.",
      "method": "",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-sos-data-cleansing-2025"
    },
    {
      "id": "crm-sos-hygiene-gap-2025",
      "sentence": "High-performing sales teams were 25 percentage points more likely than underperformers to prioritise data hygiene in 2025, calculated by StatisticsGlobal from Salesforce data.",
      "value": 25,
      "unit": "pp",
      "place": "Worldwide",
      "data_year": "2025",
      "source_type": "Our analysis",
      "publisher": "Salesforce",
      "source_title": "State of Sales report, 7th edition (announcement)",
      "source_url": "https://www.salesforce.com/news/stories/state-of-sales-report-announcement-2026/",
      "source_published": "3 February 2026, accessed 3 November 2026",
      "archive_url": "http://web.archive.org/web/20261015054859/https://www.salesforce.com/news/stories/state-of-sales-report-announcement-2026/",
      "sample": "Survey of 4,050 sales professionals in 22 countries, August to September 2025.",
      "method": "79% of high performers - 54% of underperformers prioritising data hygiene = 25 percentage points (Salesforce State of Sales, fieldwork August to September 2025).",
      "verified_on": "2026-11-03",
      "url": "https://statisticsglobal.org/crm-statistics/#stat-crm-sos-hygiene-gap-2025"
    }
  ]
}