Ecommerce statistics
Updated
Every page below lists statistics as single sentences with the publisher, the data year and a link to the original source. Figures we calculate ourselves are labelled and show their method.
Black Friday Statistics 2026
US shoppers spent $11.8bn online on Black Friday 2025, up 9.1% (Adobe). Global sales, shoppers, mobile, discounts and the 2026 forecast, sourced.
Key figure: US shoppers spent $11.8 billion online on Black Friday 2025, up 9.1% year on year, according to Adobe.